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PURE ENTERTAINMENT FLEX PROMO
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SIN was commissioned to design the brand system for Pure Entertainment, a nightlife entertainment and promotion company in the DC area. Specifically, we were tasked with creating the look for FLEX, Pure's dance party for the gay community. The goal was to eschew the typical nake-male-abs-driven convention of gay promo materials in favor of something more fashion forward and daring. The result is pure SIN: hot, sleek, edgy with a fashionable style.
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view: photos in www.pureent.net»
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PROMOTIONAL SHOTS FOR PURE ENTERTAINMENT'S FLEX PARTY